Who doesn’t want to create the best website or a product to stay in the limelight in this ever-growing competitive online business market? Therefore, to stay ahead of the competition of making your website look the best, you start taking every necessary step, such as choosing the right shades for each and every web page, selecting a trendy typography or opting for a perfect hosting server and much more. But, do you know, apart from all these preparations, you need to focus on the UI and the UX as well, which are User Interface and User Experience respectively.
Yes, both of these play crucial roles in making your website function well and making it a favourite of the users. But it is also a common thing to observe that people either focus on the UI or the UX part, disregarding the fact that paying attention to both is necessary if it's the success of their website they want. Let’s take a closer look into the UX aspect, and why it is essential for making your website work. To a UX design agency, UX is a very important process in determining the interface of a design. The term UX or User Experience refers to the way the users feel when they interact with a system, such as a website, a desktop software or web application. When it comes to the UX factor of a website, it's all about offering the user such an interfacing experience that they say yes to the things that a website has to offer to them. The UX part also plays a significant role in making the users feel satisfied with the smooth and easy way of interacting with the website. It may sound to you as same as UI, but there's a subtle difference. Going hand in hand with the UI, the user experience is mainly about how well the UI works towards achieving the final objective of an application or a website, which is, of course, being successful in retaining and increasing the number of its users. Yes, UX is more about the way the users feel about the products that are determined by taking into consideration factors like, particular behaviour of the users, accessibility of the interface, physical interactions etc.
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One thing that many companies ignore when creating a website is UX design. UX or User Experience design is very important if you want web visitors to find you online. This design focuses on improving the experience that users have when visiting your website. A user friendly website design will not only help you to maintain your current customers, it will also help you to attract and convert potential customers to loyal customers. In addition, it can also help you to rank high on top search engines like Google, Yahoo, Bing and many more.
It's important to understand that SEO is just part of the equation for online business success. Once those targeted visitors arrive, they need to have a great experience on your website. If your SEO is strong but your focus on user experience is weak, the traffic you work so hard to attract is going to leave your site and never return.
Another reason that UX design (an insight from a company who provides UI design in Singapore) is something that should be thought about under the same umbrella as SEO is Google continues to place more emphasis on user actions when calculating its search engine rankings. That means regardless of how many quality links you build, if your site has serious problems like the majority of visitors clicking the back button shortly after arriving, it's going to be very difficult for your site to achieve the best possible rankings. UX design/ USD or user experience design is a designing process wherein products are designed in such a way that they are not only informative and useful but is also easy to use and engaging for the end-user. The term is used in areas like information architecture, visual design, interaction design and human-computer interaction. Its main goal is adding value to a product by providing the end-user with an enhanced interactive experience. Thus this is a design which places the needs of the end-user at the top priority. According to a senior UX researcher at Google, a UX design is basically the art and science of generating positive emotions through product interactions. Thus a UX designer works towards understanding the needs and preferences of the users and inculcates those features in the product design. The five basic principles of an UX design are: Contextuality This is a very important feature of an UX design. Each feature - be it in a product or service - should have some context. You can add an an element in the design just for the heck of it. It needs to serve some purpose. The user should feel lost while using the product only because the said feature is out of context. Full information Most products fail to make an impact on its users as it does not provide them with complete information about its uses, its features etc. Thus in order to help the end-users understand your products and designs in a better manner, it is essential that you provide full information about the your product, its features etc. Ease to use No one likes using a product which is difficult to use. Most users are looking for easily usable products. Thus make sure that your end-product is such that even a technically handicapped person can use it without any glitches. Simplicity Simplicity and ease to use in fact go hand in hand. Research shows that designs which are simple are more popular among the masses. Thus just because you want your design to be outstanding you should not turn it into something tough to handle. Avoid jargons, distractions and long loading time in your designs. Human touch You as well as your product should be transparent, trustworthy and most of all provide human interactions over machine interactions. Thus for any product to be successful it is very important that its design is user-friendly. Follow the above given principles and work towards giving your customers better experience. Lorem ipsum dolor sit amet, ad vis vide postea prompta. At dicit simul regione mei. Brute dicat ius in, ad ius noster deleniti imperdiet. Ea usu tamquam suavitate, harum putant ei pro.
Ut omnes similique mea. Per in nullam detraxit, id his vero autem officiis, sea scribentur complectitur ei. Eam falli sanctus eu, sit putent latine at. Cu ius regione percipitur. Duo congue postea consetetur ut, id eirmod euripidis vim. Ad ludus hendrerit liberavisse pro, sint habemus fierent ne cum, his ei nulla singulis. At vix latine democritum, tale error vituperatoribus ea cum. At malis inani consequat eos, id modus legere philosophia eam. Alia prima mucius sit ut, est doctus tractatos philosophia te, sint lucilius posidonium ne qui. Postea intellegam id ius. Tamquam consequuntur quo cu. Vix in stet assum, facilisi quaestio adversarium an vim. Mei an fugit eligendi voluptaria, an altera facilisis cum, ne utinam apeirian phaedrum quo. Pro feugiat forensibus ei. Ut eum veri voluptaria. Alii tation recusabo vis ne, mei eu velit graeci corpora. Aeterno virtute pertinax ius ei. Et omnis platonem consequuntur vis. Diam sale mucius an vel. Zril causae periculis sea et, per ut splendide persequeris. Lorem ipsum dolor sit amet, ad vis vide postea prompta. At dicit simul regione mei. Brute dicat ius in, ad ius noster deleniti imperdiet. Ea usu tamquam suavitate, harum putant ei pro.
Ut omnes similique mea. Per in nullam detraxit, id his vero autem officiis, sea scribentur complectitur ei. Eam falli sanctus eu, sit putent latine at. Cu ius regione percipitur. Duo congue postea consetetur ut, id eirmod euripidis vim. Ad ludus hendrerit liberavisse pro, sint habemus fierent ne cum, his ei nulla singulis. At vix latine democritum, tale error vituperatoribus ea cum. At malis inani consequat eos, id modus legere philosophia eam. Alia prima mucius sit ut, est doctus tractatos philosophia te, sint lucilius posidonium ne qui. Postea intellegam id ius. Tamquam consequuntur quo cu. Vix in stet assum, facilisi quaestio adversarium an vim. Mei an fugit eligendi voluptaria, an altera facilisis cum, ne utinam apeirian phaedrum quo. Pro feugiat forensibus ei. Ut eum veri voluptaria. Alii tation recusabo vis ne, mei eu velit graeci corpora. Aeterno virtute pertinax ius ei. Et omnis platonem consequuntur vis. Diam sale mucius an vel. Zril causae periculis sea et, per ut splendide persequeris. Lorem ipsum dolor sit amet, ad vis vide postea prompta. At dicit simul regione mei. Brute dicat ius in, ad ius noster deleniti imperdiet. Ea usu tamquam suavitate, harum putant ei pro.
Ut omnes similique mea. Per in nullam detraxit, id his vero autem officiis, sea scribentur complectitur ei. Eam falli sanctus eu, sit putent latine at. Cu ius regione percipitur. Duo congue postea consetetur ut, id eirmod euripidis vim. Ad ludus hendrerit liberavisse pro, sint habemus fierent ne cum, his ei nulla singulis. At vix latine democritum, tale error vituperatoribus ea cum. At malis inani consequat eos, id modus legere philosophia eam. Alia prima mucius sit ut, est doctus tractatos philosophia te, sint lucilius posidonium ne qui. Postea intellegam id ius. Tamquam consequuntur quo cu. Vix in stet assum, facilisi quaestio adversarium an vim. Mei an fugit eligendi voluptaria, an altera facilisis cum, ne utinam apeirian phaedrum quo. Pro feugiat forensibus ei. Ut eum veri voluptaria. Alii tation recusabo vis ne, mei eu velit graeci corpora. Aeterno virtute pertinax ius ei. Et omnis platonem consequuntur vis. Diam sale mucius an vel. Zril causae periculis sea et, per ut splendide persequeris. |